Reducing Fraudulent Leads to Ease the Burden on Inside Sales and Improve Working Conditions
March 20, 2025
IBJ faced a surge in invalid leads from Google’s P-MAX campaigns, straining their inside sales team and wasting ad spend. By implementing Spider AF’s fraud detection solution, they drastically cut fraudulent conversions, eased employee workload, and restored campaign efficiency—not just for profit, but for people.
With Spider AF Implemented: