Case Study: Gentle Renegades and Spider AF

Gregory Valdez is the owner of Gentle Renegades, a digital marketing consultancy based in Houston, Texas. Gentle Renegades specializes in paid media and digital marketing services, with a focus on performance and growth-based solutions for clients with a digital presence.

Overview

Gregory Valdez is the owner of Gentle Renegades, a digital marketing consultancy based in Houston, Texas. Gentle Renegades specializes in paid media and digital marketing services, with a focus on performance and growth-based solutions for clients with a digital presence.

Challenges

Gregory was managing a roofing client's campaign and noticed a high volume of fraudulent clicks. This was alarming as the client was spending $5,000 a month on the campaign, and Gregory wanted to ensure that their investment was being used effectively.

Solution

Gregory began researching solutions to detect and block against ad fraud, and came across Spider AF. He found that the platform offered a range of features and analytics that were more extensive than other solutions he had researched, and also had a more affordable price point. He decided to make an appointment with the Spider AF team to learn more about our services.

Why Spider AF

Gregory implemented the Spider AF platform and found the support from the team to be excellent. Spider AF provided a "white-glove" service, and were able to address his concerns and technical questions in a way that felt personalized and tailored to his business. 

Results: Gregory found that the Spider AF platform was able to effectively detect and block fraudulent clicks, which helped him to optimize the campaign for his roofing client. The reporting and analytics features were also useful in identifying areas for improvement and optimization.

Recommendation

“I would recommend Spider AF to other companies looking to detect and block against ad fraud, due to the platform's features, analytics, and affordable pricing. I believe that the platform has the potential to be even more effective in the future, with the incorporation of AI and other technologies to highlight pressure points for consumers along the ad funnel journey.”

Case Study: Gentle Renegades and Spider AF

Gregory Valdez is the owner of Gentle Renegades, a digital marketing consultancy based in Houston, Texas. Gentle Renegades specializes in paid media and digital marketing services, with a focus on performance and growth-based solutions for clients with a digital presence.

15%

increases CVR

ROAS

higher increased

At Glance

Company

Atlassian provides collaboration, development, and issue tracking software for teams.
https://www.atlassian.com/

Headquarters

Atlassian provides collaboration, development, and issue tracking software for teams.
https://www.atlassian.com/

Type of Fraud

Atlassian provides collaboration, development, and issue tracking software for teams.
https://www.atlassian.com/

Product Solution

Atlassian provides collaboration, development, and issue tracking software for teams.
https://www.atlassian.com/

Overview

Gregory Valdez is the owner of Gentle Renegades, a digital marketing consultancy based in Houston, Texas. Gentle Renegades specializes in paid media and digital marketing services, with a focus on performance and growth-based solutions for clients with a digital presence.

Challenges

Gregory was managing a roofing client's campaign and noticed a high volume of fraudulent clicks. This was alarming as the client was spending $5,000 a month on the campaign, and Gregory wanted to ensure that their investment was being used effectively.

Solution

Gregory began researching solutions to detect and block against ad fraud, and came across Spider AF. He found that the platform offered a range of features and analytics that were more extensive than other solutions he had researched, and also had a more affordable price point. He decided to make an appointment with the Spider AF team to learn more about our services.

Why Spider AF

Gregory implemented the Spider AF platform and found the support from the team to be excellent. Spider AF provided a "white-glove" service, and were able to address his concerns and technical questions in a way that felt personalized and tailored to his business. 

Results: Gregory found that the Spider AF platform was able to effectively detect and block fraudulent clicks, which helped him to optimize the campaign for his roofing client. The reporting and analytics features were also useful in identifying areas for improvement and optimization.

Recommendation

“I would recommend Spider AF to other companies looking to detect and block against ad fraud, due to the platform's features, analytics, and affordable pricing. I believe that the platform has the potential to be even more effective in the future, with the incorporation of AI and other technologies to highlight pressure points for consumers along the ad funnel journey.”

The Problem

Since the launch of Jira 1.0 in 2002, software giant Atlassian has grown rapidly, adding products like Opsgenie, Statuspage, and Trello to its growing portfolio. Now standing at over 7,000 employees, Atlassian is focused on providing the best possible experiences for its 200,000+ customers and empowering improved team collaboration through efficient communication.

As Atlassian grew, teams from across the company sought a way to consolidate their communications, boost operational efficiency, and create delightful and engaging experiences. With Intercom’s customer communications platform, Atlassian is able to build lasting relationships through conversations with their customers and prospective customers.

  • The team overseeing the Opsgenie product uses Intercom to power their sales and support in an efficient, scalable way.
  • The support team for the Statuspage product uses Intercom to power their frontline support, with big growth ambitions for building out their use of the platform in the future.
  • Other teams from across the company use Intercom to share important updates with customers about new products within the Atlassian suite.

With Intercom supporting their customer communication needs, the Atlassian team is empowered to drive growth across all areas of the business. We spoke with Wayne Stewart, Head of Customer Service and Support, Cloud Growth, DevOps & IT, Don Pierce, Head of Support, and Jesse Collado, Technical Support Manager, at Atlassian, to find out how they’re using Intercom to achieve 95% CSAT scores and ensure their teams maintain a target first-response time of under three minutes.

The Solution

Since the launch of Jira 1.0 in 2002, software giant Atlassian has grown rapidly, adding products like Opsgenie, Statuspage, and Trello to its growing portfolio. Now standing at over 7,000 employees, Atlassian is focused on providing the best possible experiences for its 200,000+ customers and empowering improved team collaboration through efficient communication.

As Atlassian grew, teams from across the company sought a way to consolidate their communications, boost operational efficiency, and create delightful and engaging experiences. With Intercom’s customer communications platform, Atlassian is able to build lasting relationships through conversations with their customers and prospective customers.

  • The team overseeing the Opsgenie product uses Intercom to power their sales and support in an efficient, scalable way.
  • The support team for the Statuspage product uses Intercom to power their frontline support, with big growth ambitions for building out their use of the platform in the future.
  • Other teams from across the company use Intercom to share important updates with customers about new products within the Atlassian suite.

With Intercom supporting their customer communication needs, the Atlassian team is empowered to drive growth across all areas of the business. We spoke with Wayne Stewart, Head of Customer Service and Support, Cloud Growth, DevOps & IT, Don Pierce, Head of Support, and Jesse Collado, Technical Support Manager, at Atlassian, to find out how they’re using Intercom to achieve 95% CSAT scores and ensure their teams maintain a target first-response time of under three minutes.

Results

Since the launch of Jira 1.0 in 2002, software giant Atlassian has grown rapidly, adding products like Opsgenie, Statuspage, and Trello to its growing portfolio. Now standing at over 7,000 employees, Atlassian is focused on providing the best possible experiences for its 200,000+ customers and empowering improved team collaboration through efficient communication.

As Atlassian grew, teams from across the company sought a way to consolidate their communications, boost operational efficiency, and create delightful and engaging experiences. With Intercom’s customer communications platform, Atlassian is able to build lasting relationships through conversations with their customers and prospective customers.

  • The team overseeing the Opsgenie product uses Intercom to power their sales and support in an efficient, scalable way.
  • The support team for the Statuspage product uses Intercom to power their frontline support, with big growth ambitions for building out their use of the platform in the future.
  • Other teams from across the company use Intercom to share important updates with customers about new products within the Atlassian suite.

With Intercom supporting their customer communication needs, the Atlassian team is empowered to drive growth across all areas of the business. We spoke with Wayne Stewart, Head of Customer Service and Support, Cloud Growth, DevOps & IT, Don Pierce, Head of Support, and Jesse Collado, Technical Support Manager, at Atlassian, to find out how they’re using Intercom to achieve 95% CSAT scores and ensure their teams maintain a target first-response time of under three minutes.

Conclusion

Since the launch of Jira 1.0 in 2002, software giant Atlassian has grown rapidly, adding products like Opsgenie, Statuspage, and Trello to its growing portfolio. Now standing at over 7,000 employees, Atlassian is focused on providing the best possible experiences for its 200,000+ customers and empowering improved team collaboration through efficient communication.

As Atlassian grew, teams from across the company sought a way to consolidate their communications, boost operational efficiency, and create delightful and engaging experiences. With Intercom’s customer communications platform, Atlassian is able to build lasting relationships through conversations with their customers and prospective customers.

  • The team overseeing the Opsgenie product uses Intercom to power their sales and support in an efficient, scalable way.
  • The support team for the Statuspage product uses Intercom to power their frontline support, with big growth ambitions for building out their use of the platform in the future.
  • Other teams from across the company use Intercom to share important updates with customers about new products within the Atlassian suite.

With Intercom supporting their customer communication needs, the Atlassian team is empowered to drive growth across all areas of the business. We spoke with Wayne Stewart, Head of Customer Service and Support, Cloud Growth, DevOps & IT, Don Pierce, Head of Support, and Jesse Collado, Technical Support Manager, at Atlassian, to find out how they’re using Intercom to achieve 95% CSAT scores and ensure their teams maintain a target first-response time of under three minutes.