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How to Detect Bot Traffic in Your Ad Campaign & Website
Article
March 22, 2023

How to Detect Bot Traffic in Your Ad Campaign & Website

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Spider AF Interview With NYC EDC
Article
March 22, 2023

Spider AF Interview With NYC EDC

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Meet The Spider AF Team, Sachin Roy
Article
March 21, 2023

Meet The Spider AF Team, Sachin Roy

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How Does Bots Really Affect You As A Marketer?
Article
March 16, 2023

How Does Bots Really Affect You As A Marketer?

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What Steps Does Google Take To Prevent Click Fraud?
Article
March 15, 2023

What Steps Does Google Take To Prevent Click Fraud?

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5 Benefits of Brands Working with Agencies Implementing Ad Fraud Solutions
Article
March 13, 2023

5 Benefits of Brands Working with Agencies Implementing Ad Fraud Solutions

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The Importance of Reach and Frequency In Advertising
Article
March 9, 2023

The Importance of Reach and Frequency In Advertising

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Why Digital Agencies Should Protect Their Clients’ Marketing Budgets From Ad Fraud
Article
March 9, 2023

Why Digital Agencies Should Protect Their Clients’ Marketing Budgets From Ad Fraud

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Meet The Spider AF Team, Josh Gutierrez
Article
March 8, 2023

Meet The Spider AF Team, Josh Gutierrez

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Google Ads Performance Max: Why or Why Not?
Article
March 3, 2023

Google Ads Performance Max: Why or Why Not?

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Meet The Spider AF Team, Azu
Article
March 2, 2023

Meet The Spider AF Team, Azu

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The Digital Advertiser’s Handbook: A Comprehensive Guide to Ad Sizes 2023
Article
March 1, 2023

The Digital Advertiser’s Handbook: A Comprehensive Guide to Ad Sizes 2023

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What is a GCLID and What Role Does It Play in Google Ads?
Article
March 1, 2023

What is a GCLID and What Role Does It Play in Google Ads?

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How The Lack Of Transparency From Big Tech Is Costing Advertisers Millions
Article
February 28, 2023

How The Lack Of Transparency From Big Tech Is Costing Advertisers Millions

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Meet The Spider AF Team, Adolfo Ferreira
Article
February 23, 2023

Meet The Spider AF Team, Adolfo Ferreira

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The Impact of Invalid Traffic on SEO and Search Engine Rankings
Article
February 20, 2023

The Impact of Invalid Traffic on SEO and Search Engine Rankings

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Here's Why You Should Care About Google Ads Keyword Match Types
Article
February 17, 2023

Here's Why You Should Care About Google Ads Keyword Match Types

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Meet The Spider AF Team, Pedro Rosa
Article
February 16, 2023

Meet The Spider AF Team, Pedro Rosa

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The Impact Of Competitors On Your Google Ads Impression Share
Article
February 15, 2023

The Impact Of Competitors On Your Google Ads Impression Share

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Google Ads Targeting: Potential Customers or Dead Leads?
Article
February 14, 2023

Google Ads Targeting: Potential Customers or Dead Leads?

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Meet The Spider AF Team, Peter Seabury
Article
February 9, 2023

Meet The Spider AF Team, Peter Seabury

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How Can Behavioral Analytics Help Detect Click Fraud?
Article
February 8, 2023

How Can Behavioral Analytics Help Detect Click Fraud?

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The Rise of Click Farms and Their Impact on Digital Advertising and Online Engagement
Article
February 7, 2023

The Rise of Click Farms and Their Impact on Digital Advertising and Online Engagement

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Impression Share 101: Mastering the Do's and Don'ts
Article
February 1, 2023

Impression Share 101: Mastering the Do's and Don'ts

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Top Performance Marketing Tips From Lead Digital Marketers
Article
January 31, 2023

Top Performance Marketing Tips From Lead Digital Marketers

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Ad Fraud in Affiliate Marketing: Explanation, Detection, and Prevention
Article
January 25, 2023

Ad Fraud in Affiliate Marketing: Explanation, Detection, and Prevention

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Spider AF's Antonio representing Portugal at the Rugby World Cup
Article
January 23, 2023

Spider AF's Antonio representing Portugal at the Rugby World Cup

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How Bounce Rates Are Linked to Advertising Fraud
Article
January 12, 2023

How Bounce Rates Are Linked to Advertising Fraud

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11 Tips to Reduce Bounce Rate on Your Website
Article
January 12, 2023

11 Tips to Reduce Bounce Rate on Your Website

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What You Need to Know About Brand Safety and Protection
Article
December 15, 2022

What You Need to Know About Brand Safety and Protection

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How Affiliate Fraud Affects Affiliate Marketing Networks
Article
December 14, 2022

How Affiliate Fraud Affects Affiliate Marketing Networks

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6 Ways Ad Fraud Affects E-Commerce Businesses
Article
December 13, 2022

6 Ways Ad Fraud Affects E-Commerce Businesses

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How Click Fraud Impacts Performance-based Advertising
Article
November 29, 2022

How Click Fraud Impacts Performance-based Advertising

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Cookie Stuffing Fraud in Affiliate Marketing: An In-Depth Analysis
Article
November 28, 2022

Cookie Stuffing Fraud in Affiliate Marketing: An In-Depth Analysis

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8 Common Google Ads Mistakes to Avoid
Article
November 24, 2022

8 Common Google Ads Mistakes to Avoid

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Why Your Black Friday Ad Campaign Should Be Click Fraud Protected
Article
November 2, 2022

Why Your Black Friday Ad Campaign Should Be Click Fraud Protected

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Cookie Stuffing Fraud: Its Basics, Common Methods, & Why You Should Care
Article
November 2, 2022

Cookie Stuffing Fraud: Its Basics, Common Methods, & Why You Should Care

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How to Stop Traffic or Clicks Outside of Your Geo-Targeted Locations
Article
September 20, 2022

How to Stop Traffic or Clicks Outside of Your Geo-Targeted Locations

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6 Common Cybersecurity Threats in Digital Marketing
Article
September 6, 2022

6 Common Cybersecurity Threats in Digital Marketing

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A Guide to Click Fraud And How To Prevent It
Article
September 6, 2022

A Guide to Click Fraud And How To Prevent It

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Twitter Advertising A Guide to Ad Formats and Targeting Options
Article
August 31, 2022

Twitter Advertising A Guide to Ad Formats and Targeting Options

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How to Deal With Ad Fraud in Your Twitter Ads
Article
August 31, 2022

How to Deal With Ad Fraud in Your Twitter Ads

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Twitter's Bot Problem: How Bad Is It for Businesses?
Article
August 30, 2022

Twitter's Bot Problem: How Bad Is It for Businesses?

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Twitter Advertising: Pros, Cons, & What to Know Before Getting Started
Article
August 30, 2022

Twitter Advertising: Pros, Cons, & What to Know Before Getting Started

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8 Ways to Stop Wasting Your Daily Ad Budget
Article
August 23, 2022

8 Ways to Stop Wasting Your Daily Ad Budget

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How to Fight Random CPC Spikes in Your Ads
Article
August 18, 2022

How to Fight Random CPC Spikes in Your Ads

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How to Stop Your Google Ads from Displaying on Non-Targeted Marketing Channels
Article
August 13, 2022

How to Stop Your Google Ads from Displaying on Non-Targeted Marketing Channels

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Get the Most out of Your PPC Ad Budget: Top Tips from Industry Experts
Article
August 12, 2022

Get the Most out of Your PPC Ad Budget: Top Tips from Industry Experts

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Getting Ad Clicks from Strange Domains? Here's How to Stop Them
Article
August 9, 2022

Getting Ad Clicks from Strange Domains? Here's How to Stop Them

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How Do Marketing & Ad Agencies Benefit from Implementing Ad Fraud Prevention Tools?
Article
February 1, 2022

How Do Marketing & Ad Agencies Benefit from Implementing Ad Fraud Prevention Tools?

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Are Ad Fraud Prevention Tools Appropriate for Your Business?
Article
January 7, 2022

Are Ad Fraud Prevention Tools Appropriate for Your Business?

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Why Implementing Anti-ad Fraud Tools is the Most Effective Way to Combat Ad Fraud
Article
December 24, 2021

Why Implementing Anti-ad Fraud Tools is the Most Effective Way to Combat Ad Fraud

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6 Benefits of Deploying an Ad Fraud Prevention Tool
Article
December 24, 2021

6 Benefits of Deploying an Ad Fraud Prevention Tool

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Which Ad Fraud Detection Tools Should You Choose?
Article
December 24, 2021

Which Ad Fraud Detection Tools Should You Choose?

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How Does Ad Fraud Affect Marketers?
Article
December 20, 2021

How Does Ad Fraud Affect Marketers?

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8 Quick and Easy Ways to Improve Google Ads CTR
Article
November 19, 2021

8 Quick and Easy Ways to Improve Google Ads CTR

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Competitor Brand Bidding: An (Un)Ethical Ad War
Article
November 17, 2021

Competitor Brand Bidding: An (Un)Ethical Ad War

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How Will iOS 14’s Tracking Protection Feature Impact Ad Distribution?
Article
November 11, 2021

How Will iOS 14’s Tracking Protection Feature Impact Ad Distribution?

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Top A/B Tests to Improve PPC Ad Performance
Article
October 21, 2021

Top A/B Tests to Improve PPC Ad Performance

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5 Ways to Counter Ad Fraud Without a Detection Tool
Article
August 3, 2021

5 Ways to Counter Ad Fraud Without a Detection Tool

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How to Detect Ad Fraud with Spider AF
Article
July 29, 2021

How to Detect Ad Fraud with Spider AF

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5 Benefits Of Anti-Ad Fraud Tools
Article
July 21, 2021

5 Benefits Of Anti-Ad Fraud Tools

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Introduction to Keyword Selection in Search Marketing
Article
May 27, 2021

Introduction to Keyword Selection in Search Marketing

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7 Reasons Your Google Ads Aren’t Showing (Bonus and Fix Included)
Article
May 24, 2021

7 Reasons Your Google Ads Aren’t Showing (Bonus and Fix Included)

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What is Invalid Traffic (IVT)? GIVT & SIVT Types and Solutions Explained
Article
May 21, 2021

What is Invalid Traffic (IVT)? GIVT & SIVT Types and Solutions Explained

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3 Reasons to Start Using Google Ads Remarketing in Your Business
Article
May 14, 2021

3 Reasons to Start Using Google Ads Remarketing in Your Business

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Is In-House Marketing Right for Your Business?
Article
April 26, 2021

Is In-House Marketing Right for Your Business?

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Search Engine Marketing (SEM): A Guide to Maximizing Lead Acquisition
Article
April 23, 2021

Search Engine Marketing (SEM): A Guide to Maximizing Lead Acquisition

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6 Tips to Reduce Your Google Ads Cost per Click
Article
April 22, 2021

6 Tips to Reduce Your Google Ads Cost per Click

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PPC Vs. SEO: An Analysis of Two Powerful Acquisition Models
Article
April 19, 2021

PPC Vs. SEO: An Analysis of Two Powerful Acquisition Models

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11 Tips on How to Improve Google Ads Quality Score
Article
April 16, 2021

11 Tips on How to Improve Google Ads Quality Score

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Why Fast-Growing Web Advertising Is Important and How It Can Help You
Article
April 13, 2021

Why Fast-Growing Web Advertising Is Important and How It Can Help You

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What Is ROAS? Breaking Down the Concept and Ways to Improve It
Article
March 12, 2021

What Is ROAS? Breaking Down the Concept and Ways to Improve It

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Conversion Rate - Leveraging the Most Important Metric in Web Advertising
Article
March 5, 2021

Conversion Rate - Leveraging the Most Important Metric in Web Advertising

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9 Common Ad Fraud Methods and How to Deal with Them
Article
February 16, 2021

9 Common Ad Fraud Methods and How to Deal with Them

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What Ad Fraud Is Costing You Today? Enough to Make You Act
Article
February 10, 2021

What Ad Fraud Is Costing You Today? Enough to Make You Act

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Ad Technology: What It Is and Why It Matters to Marketers
Article
February 5, 2021

Ad Technology: What It Is and Why It Matters to Marketers

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How Google Display Network Placement Exclusion Can Protect Your Brand and Budget
Article
December 24, 2020

How Google Display Network Placement Exclusion Can Protect Your Brand and Budget

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A Comprehensive Overview of Programmatic Advertising
Article
December 18, 2020

A Comprehensive Overview of Programmatic Advertising

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5 Major Facebook Ad Changes One Month After Removing 28 Day Attribution
Article
December 7, 2020

5 Major Facebook Ad Changes One Month After Removing 28 Day Attribution

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What are the Lasting Impacts of COVID-19 on Ad Fraud as the Advertising Market Begins Recovering?
Article
October 12, 2020

What are the Lasting Impacts of COVID-19 on Ad Fraud as the Advertising Market Begins Recovering?

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[We tried out the new IDFA opt-in on iOS14!] How will this affect mobile ad fraud? Predictions on iOS14’s post opt-in IDFA
Article
July 30, 2020

[We tried out the new IDFA opt-in on iOS14!] How will this affect mobile ad fraud? Predictions on iOS14’s post opt-in IDFA

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Ten minute summary! The Japanese government’s interim report on the digital advertising markets
Article
July 9, 2020

Ten minute summary! The Japanese government’s interim report on the digital advertising markets

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Cyber crimes, which were already on the rise, have quadrupled during the coronavirus crisis
Article
June 24, 2020

Cyber crimes, which were already on the rise, have quadrupled during the coronavirus crisis

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Ad fraud in OTT Advertising
Article
April 15, 2020

Ad fraud in OTT Advertising

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First Vendor in APAC to Earn the TAG Certified Against Ad Fraud Seal
Article
March 25, 2020

First Vendor in APAC to Earn the TAG Certified Against Ad Fraud Seal

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What is China’s ‘Wool Party’?
Article
September 13, 2019

What is China’s ‘Wool Party’?

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Bootleg Manga Sites Also Steal From Advertisers. A Cautionary Tale.
Article
August 1, 2019

Bootleg Manga Sites Also Steal From Advertisers. A Cautionary Tale.

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Publishers Hard At Work! Publishers Talking About Brand Safety
Article
July 10, 2019

Publishers Hard At Work! Publishers Talking About Brand Safety

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Featured Articles

5 Ways to Counter Ad Fraud Without a Detection Tool
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3 Reasons to Start Using Google Ads Remarketing in Your Business
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5 Benefits Of Anti-Ad Fraud Tools
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