What are the Lasting Impacts of COVID-19 on Ad Fraud as the Advertising Market Begins Recovering?
Many industries have been greatly affected by COVID-19 this year and its impact is incalculable. However, one industry that has relatively minimized its damage and is quickly starting to recover from the pandemic’s shock compared to the past months is the advertising industry.
Spider AF, One of Japan’s Largest Ad Fraud Countermeasure Tools, Partners With Yahoo! JAPAN’s Display Ads
Spider Labs, Ltd. (Minato-ku, Tokyo, CEO: Satoko Otsuki, hereinafter referred to as Spider Labs) is pleased to announce Spider AF, one of Japan’s largest ad-fraud countermeasure tools, partnering with Yahoo Japan Corporation (HQ: Chiyoda-ku, Tokyo, CEO: Kentaro Kawabe, hereinafter referred to as Yahoo! JAPAN) for its advertising service, Display Ads.
Ad Fraud Slows Amidst Corona Pandemic. Anti-Ad Fraud Company Spider Labs, Ltd. Releases 2020 First Semester Ad Fraud White Paper
This report reveals estimated Ad Fraud damage of $38.5M, detected in Japan. Download now to get the latest in Ad Fraud.
Scaling CPI Campaigns: How Ad Fraud Countermeasure Minimized Risk & Improved ROAS by 160%
SmartNews, a popular news app founded in Tokyo, has surpassed 50 million downloads since its inception in 2012. In order to expand their brand awareness and acquire new users, they have implemented ad fraud countermeasures in parallel while scaling CPI network user acquisition campaigns. In this blog, we sat down with SmartNews’ Marketing Manager, Takashi Amitani, to talk about their specific initiatives.
[We tried out the new IDFA opt-in on iOS14!] How will this affect mobile ad fraud? Predictions on iOS14’s post opt-in IDFA
iOS14 was presented at WWDC 2020 on June 22nd to June 26th, 2020. During the presentation, IDFA opt-in was unveiled—something that will have tremendous influence on mobile advertising.
Tokyo-Based Spider Labs, Ltd., Opens Anti-Fraud Services for Advertising Agencies
Spider Labs’ Spider AF Platform Enables Advertising Agencies to Block Ads from Competitors, Click Farms, Malicious IPs, Unapproved Content and more.
Tokyo-Based Spider Labs, Ltd. Launches New Anti-Fraud Services for Web Advertisers
Spider Labs’ Spider AF Platform Enables Advertisers to Hide Ads from Competitors and Click Farms, Automatically Block Malicious IPs, Block Unapproved Content and more.
affitown byGMO, Geniee and FLYWHEEL Join the SHARED BLACKLIST, an Industry-Wide Initiative to Fight Ad Fraud
Tokyo-based Spider Labs, Ltd., developer of the Spider AF anti-advertising fraud software, has announced that affitown byGMO, Geniee, and FLYWHEEL are the latest addition to its roster of partner companies enrolled in the SHARED BLACKLIST (SBL), an industry-wide list of fraudulent affiliates and publishers shared between major ad companies.
Ten minute summary! The Japanese government’s interim report on the digital advertising markets
On June 16, 2020, the Cabinet Government announced the Competition Assessment Interim Report for the Digital Advertising Market (Draft).
Cyber crimes, which were already on the rise, have quadrupled during the coronavirus crisis
Many companies have introduced telework due to the new coronavirus, which has brought about a major change in the way people work.
Phybbit, Ltd. and the Ad Fraud Countermeasure Tool Spider AF Are Hereby Unifying Their Names Under Spider Labs, Ltd., a Cybersecurity Company
Phybbit is celebrating its 10th anniversary and is pleased to announce a change in the company name and relocation of the head office.
Suspicious Emails From Outside of Japan Targeting “SpiderAF”
Phybbit wants to bring to your attention that there are suspicious emails that have been sent from outside of Japan that are targeting the credibility of “SpiderAF”, an ad fraud countermeasure tool developed an provided by Phybbit Co., Ltd.
Tokyo-Based Phybbit Ltd., Selected by Japan’s Largest Affiliate Service Provider, ValueCommerce Co., Ltd., to Provide Anti-Ad Fraud Services
Phybbit’s AI-Driven “Spider AF” Tool Proven to be the Most Effective at Identifying Advertising Fraud
Tokyo-Based Phybbit, Ltd., Partners with Digital Forensics and Legal Firm TMI Privacy & Security, Ltd., to Prosecute Ad Fraud
TMI will Provide the Expertise Needed to Ensure Evidence Meets Legal Court Requirements.
What is China’s ‘Wool Party’?
With more than 800 million users, unique farms are emerging in urban areas in the world’s largest smartphone market – China. Their produce? Ad fraud.
Bootleg Manga Sites Also Steal From Advertisers. A Cautionary Tale.
The arrest of the operator behind the popular bootleg site “Mangamura” (Manga Village), a site which uploaded popular manga (Japanese comic books) without the permission of publishers, is still fresh in the minds of many people in Japan and around the world. The total estimated damage to manga publishers was concluded to be about $3 billion USD.
Phybbit Begins Providing Ad Fraud Detection Tool SpiderAF to Fluct SSP
Fluct SSP will also participate in the Shared Blacklist, joining major companies in Japan sharing ad fraud data! Phybbit Ltd. (Tokyo, Minato-ku, CEO: Satoko Ohtuski) has just begun providing its AI-equipped ad-fraud detection and reporting tool SpideAF to Fluct Ltd.’s SSP (Tokyo, Minato-ku, CEO: Ken Doi).
According to Phybbit’s New Ad Fraud Whitepaper, 18.9% of Traffic in Japan was Fraud in 2019
Phybbit Ltd. (Tokyo Minato-ku, CEO: Satoko Ohtsuki) has just released it’s latest Ad Fraud Whitepaper for July 2019. As the market leader in Japan for ad fraud detection and reporting, over 455 billion data results are analyzed using SpiderAF. (The data recorded for this report was conducted from January 1, 2019 – June 30, 2019).
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