Use Cases

Respond quickly to ad fraud with limited resources with Spider AF

About MOLOCO Privately held and headquartered in Silicon Valley with offices around the globe, MOLOCO, Inc., empowers mobile apps to run their own advertising business by providing all of the required components as a cloud service. Founded in 2013 by top talent from Google, Amazon, and Twitter, the company offers a complete suite of programmatic advertising solutions to help mobile companies optimize the performance of their acquisition, retention, and monetization campaigns. Goal ・To enhance MOLOCO’s anti-fraud efforts, improve ad quality and boost ROI.・To determine how MOLOCO’s organization can stay ahead of the arms race between fraud detection and fraudsters.  Issues ・ In late 2017 MOLOCO saw a small dip in…