Ad fraud

Ad fraud in OTT advertising

Over-the-Top (OTT) refers to any audio, video, or other media that is delivered over the internet, without a multiple-system operator in control over the distribution of the content.

What is China’s ‘Wool Party’?

With more than 800 million users, unique farms are emerging in urban areas in the world’s largest smartphone market – China. Their produce? Ad fraud.


Phybbit Attending DMEXCO 2019

It’s almost time for one of the year’s biggest digital marketing and ad tech events! DMEXCO – Digital Marketing Expo and Conference – will be held in Cologne, Germany this week on Sept. 11th and 12th. Phybbit is excited to be attending DMEXCO for the first time to talk with people from around the world about the importance of fighting digital ad fraud.